About Me

Hi, I am Nikhil, a Marketer based in Canberra. I can craft digital marketing campaigns and design content for both digital and print media. I can also create and manage websites and CMS systems.

I love coffee, tea and all kinds of food!

- MY SKILLS, YOU ASK ? -

Crafting Compelling Brand Stories

  1. Develop targeted marketing strategies and campaigns based on in-depth audience research using tools like Google Analytics and HubSpot.
  2. Craft compelling brand narratives that resonate with your target audience.
  3. Utilize Canva to design eye-catching visuals and Adobe Premiere Pro to produce high-quality video content.
  4. Leverage your skills in SEO/SEM, including keyword research, on-page optimization, and link building, to ensure maximum visibility.
  5. Bring brands to life across all channels by effectively utilizing social media platforms, email marketing, and content marketing strategies.

Driving Digital Engagement

  1. Conducting keyword research using tools like Google Keyword Planner and SEMrush to identify relevant keywords for targeting.
  2. Optimizing website content for search engines by improving on-page elements such as title tags, meta descriptions, header tags and other HTML tags.
  3. Building high-quality backlinks from authoritative websites to increase domain authority and improve search engine rankings.
  4. Leveraging Google Ads campaigns to create targeted ads and reach a wider audience.
  5. Analyzing performance data using Google Analytics and Firebase to track website traffic, user behavior, and conversion rates.

DATA ANALYSIS

  1.  Conducting in-depth quantitative research, employing methods like in-depth interviews and online surveys to gather data, followed by rigorous statistical analysis to uncover hidden patterns and trends.
  2. Utilizing Python for advanced data manipulation, cleaning, and analysis, enabling me to efficiently process and prepare data for statistical analysis and modeling.
  3. Leveraging industry-standard analytics platforms like Google Analytics and Firebase Analytics to track website and app performance, enabling data-driven decision-making for marketing strategies.
  4. Employing statistical tests to validate findings, ensuring the reliability and significance of extracted insights.
  5. Transforming raw data into actionable recommendations, informing marketing strategies, and driving impactful business decisions.

- HOW I WORK? MY PROCESS -

1. DISCUSS

2. RESEARCH

3. PLAN

4. EXECUTE

5. EVALUATE

6. ADAPT & ADJUST

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WHAT I DO WHEN I'M NOT MARKETING

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When I'm not immersed in the world of marketing, you'll find me exploring my creative and adventurous side. I enjoy bringing ideas to life through 3D printing and design, and I love the precision of Laser Cutting. I also love to Code, and I'm always tinkering with new apps and software to simplify everyday tasks. When it's time to unwind, I lose myself in a good mystery novel or hit the trails for a rejuvenating hike.

Thanks for being here! 😁